The web page for the Odd One Out documentary includes many aspects for promotion, and also demonstrating convergence. Underneath the actual documentary is a 3 paragraph description of what it involves.
As you scroll down you can also see the music played which is all linked. I find this interesting as even though this documentary is about Jesy Nelson herself, they are still promoting Little Mix's music which is the band she is a part of.
I will take a few things from this web page that are useful, and would be good to include in my own. For example I think that the 'Broadcasts' section would be good as it could give it a more realistic appearance.
As you scroll down nearer to the bottom of the page there is a section for 'Mental Health on BBC Three'. This is very helpful for making my documentary as I can see both the range of documentaries that they have, and as well one of the easy ways they can advertise other documentaries available for people to watch.
When you click on the 'Mental Health on BBC 3', you get this page full of more documentaries on similar topics. I find it really interesting that they included this as it is almost saying to the audience - if you enjoyed this, then heres loads more you could watch - which is promoting themselves at the same time.
It also shows that they feel importance about mental health, and their target audience do/should too. The primary target audience for BBC 3 is 16-34 year olds, which is fairly similar to my documentary of 16-25 year olds, except mine targets a smaller bracket of younger people.
What isn't included on this webpage, which I would like on my own website is something about 'getting help'. For example website links for online chats, helplines, and even places to get more information.
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