(Thinking of doing a documentary)
- Less successful candidates had produced limited research
- Must remember that the website is a second product! Not just an additional piece
- Previously many images used on websites were not of an appropriate size and were not always anchored by text
- Remember to include key aspects of website like menu bar and make sure it is visible!
- If using shots of people talking - make sure they can be heard
- At least 2 social groups must be represented
- Make sure the editing matches the pace (especially if backing music is present)
- Make sure voiceover is recorded with same level of volume and no background sounds
- Detail and in-depth statement of intent, linking to both products and how you managed to connect the two
- Best work has previously been supported by focused research, detailed planning, attention to detail and a strong, sustained central concept based solidly on the requirements and details of the brief.
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